Fully Charged Mascara Powered by Magnetic Technology

What it does: • Lash-loving mascara formula helps fight premature lash fallout for the appearance of thicker, longer-looking lashes • Delivers lash-conditioning ingredients to add shine and nourish, helping lashes maintain lift and curl and appear more flexible • 98% instantly amplified lashes* • 93% said lashes retained their curl well* • 90% experienced no flaking* - • 93% experienced no smudging* - • 100% said the mascara was easy to remove* *Based on an in-house perception study
Take your lashes to new heights with PÜR’s Best Selling Fully Charged Mascara—it’s Powered by Magnetic Technology to act like a magnet, attracting negatively-charged lashes to the positively-charged formula so each stroke coats lashes to thicken, volumize and separate for all-day performance.
Transformative Ingredients
A powerful blend of Biotin and Peptides | Help fight the hair follicle aging process by conditioning lashes to help prevent premature fall out
Carnauba Wax | Separates and sets each lash for all day length, volume, and curl
Vitamin B5, also known as Panthenol | Nourishes lashes, giving them more flexibility to help maintain longer-looking lashes.



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